Courses list

Wersja polska

Course code: RIPS20132o16
Semester: 2016/2017 summer
Name: Rural tourism management
Major: Production Engineering and Management
Study Type: second cycle
Course type: compulsory
Study Semester: 3
ECTS points: 2
Hours (Lectures / Tutorials / Other): 30 / 0 / 0
Lecturer: Dr inż. Izabela Kurtyka - Marcak
Language of instruction: Polish


Learning outcomes: Knowledge: The student has knowledge in the field of marketing of tourism services and know the accuracy of the ruling in this regard. The student has a thorough knowledge of management science in various forms necessary activities related to agricultural production and knows the rules of the establishment and development of individual forms of business relating to the provision of tourism services in rural areas. The student knows the basic scope of the law regulating agritourism activity. Skills: Student is able to correctly interpret and explain the economic processes taking place in tourism, understands the principles of controlling them, has the ability to use the principles of law in business. The student has the ability to manage company providing tourism services in rural areas. Knows how to use the knowledge in the field of finance farm tourism.

Competences: Social competences: Recognizes the need for self-improvement and the need for further training. The student is aware of the responsibility for the quality of rural tourism services produced food and the environment. Student is able to think and act in an entrepreneurial way in the planning and execution of the tasks of managing rural tourism.

Prerequisites: The knowledge gained from studies first degree.

Course content: The scope of the course includes: the economic importance of tourism, business tourism, forms of ownership, tourism marketing, financing tourism, eco-tourism.

Recommended literature: 1. Alejziak W. 1999. Turystyka w obliczu wyzwań XXI wieku, ALBIS, Kraków. 2. Dębniewska M., Tkaczuk M. 1997. Agroturystyka, koszty, ceny efekty Wydawnictwo Poltext Warszawa. 3. Dobosiewicz Z., 2003. „Bankowość”. Wyd. PWE, Warszawa. 4. Drzewiecki M. ,1995. Podstawy agroturystyki. Wydawnictwo „ Świadectwo”, Bydgoszcz. 5. Gaworecki W. 2003. Turystyka. Warszawa 6. Holloway J. C., Robinson C. 1997. Marketing w turystyce, Polskie Wydawnictwo Ekonomiczne, Warszawa. 7. Kutkowska B.2003 . Podstawy agroturystyki ze szczególnym uwzględnieniem agroturystyki na Dolnym Śląsku. Wydawnictwo AR we Wrocławiu. 8. Lijewski T., Mikułowski B., Wyrzykowski J. 2008. Geografia turystyki Polski. PWE, Warszawa. 9. Łazarek R. 2001. Ekonomika turystyki, Wyższa Szkoła Ekonomiczna, Warszawa. 10. Łobożewicz T., Bieńczyk G. 2001. Podstawy turystyki. Wyższa Szkoła Ekonomiczna, Warszawa. 11. Red. Kurek W. 2008 Turystyka. Wydawnictwo Naukowe PWN, Warszawa. 12. Red. Rapacz. A. 2001. Przedsiębiorstwo turystyczne w gospodarce rynkowej. Wydawnictwo Akademii Ekonomicznej im. Oskara Langego we Wrocławiu. 13. Rutkowski A., 2003. Zarządzanie finansami. Wydanie II. Wyd. PWE, Warszawa. 14. Sikora J. 2012. Agroturystyka. Przedsiębiorczość na obszarach wiejskich. Zarządzanie. Wydawnictwo C.H. Beck, Warszawa. 15. Sznejder M., Przezbórska L. 2006. Agroturystyka. Polskie wydawnictwo Ekonomiczne, Warszawa. 16. Szubert –Zarzeczny U. 2002 Ekonomiczne podstawy turystyki. Skrypty AR we Wrocławiu Nr 471. 17. Tańska – Hus B., Buslik M. 2005. Podstawy prawa w turystyce I hotelarstwie. Skrypty AR we Wrocławiu Nr 501.

Assessment methods: Assessment of learning outcomes in terms of knowledge: examination of the content of the lectures. Assessment of learning outcomes in terms of skills: Homework in the form of projects or presentation ppt. Assessment of learning outcomes in terms of social competence: the attitude in the classroom and complexity and care tasks.

Comment: